Overview of the Musical The Phantom of the Opera

Diagram of the Musical The Phantom of the Opera The Phantom of the Opera is a melodic made by Andrew Lloyd Webber, with verses by Charles Hart and Richard Stilgoe. In view of Gaston Leroux’s gothic novel, Phantom holds the record as the longest-running melodic on Broadway. For more than twenty years, Webber’s covered melodic has wowed crowds with its more than 9000 exhibitions on the West End, also the incalculable visiting organizations that have spread Phantom-madness all through the world. Anyway, What Makes Phantom So Popular? The Phantom of the Opera joins cutting edge showmanship with classic drama. Consider a portion of the components highlighted in this melodic: A general melodic score.Powerful, operatic voices.Sharp, bearing by Harold Prince.A sprinkling of artful dance arranged by Gillian Lynne.Elaborate ensembles and many brisk changes.And when all else neglects to engage: Throw in a falling ceiling fixture. For what reason Do Some People Hate Phantom? Whenever something is massively fruitful, a basic backfire is not out of the ordinary. In my perceptions, numerous who are not kidding about musicals loathe quite a bit of Webber’s work, selecting rather, for example, for the more unpredictable creations of Stephen Sondheim. Some may contend that The Phantom of the Opera is loaded up with gimmicky impacts, level characters, and shoddy trilling. As justified as these reactions may be, there is a part to this show remains the mystery of its extraordinary achievement. The show has been a hit for more than two decades in light of the fact that the character of the Phantom is a hypnotizing screw-up. The Bad Boy Image Stage one in winning the hearts of the female crowd: make a baffling character with a clouded side. Stage two: Make sure that underneath that risky outside hides a caring heart, prepared to blossom when the correct lady occurs along. A character that is apparently chilly, insensitive, and even merciless joys the hearts of sentiment addicts. Simply take a gander at a portion of these alleged rascals who transformed into dreamboats: The Beast from Beauty and the BeastEdward Cullen from TwilightMr. Darcy from Pride and Prejudice The Phantom’s character has these attributes †yet there are some key contrasts. For one, the Phantom killings two blameless individuals. He crosses an ethical limit, making us wonder †would it be a good idea for us to scorn him or pity him? Likewise, most sentimental leads are characteristically appealing. Indeed, even the hero from Beauty and the Beast was furtively an attractive ruler. Not really, with the Phantom. He seems appealing until the cover is cleaned away, uncovering his ugly twisting. Melodic Genius and Renaissance Man To differentiate his rough nature, the Phantom is a stunning author of agonizing ditties which have the ability to transfix the youthful artist, Christine Daae. Something other than an artist, the Phantom is likewise practically like a Parisian Batman. He’s got a cool den, which he built himself. He has made a plenty of creations (some of them destructive). Likewise, he is a sagacious specialist (or scoundrel) since he continually sends installment notification to the show administrators. We can just accept he additionally plans his own outfits. The entirety of this ability nearly makes the watcher need to disregard his lethal wrongdoings. Touchy Soul or Sinister Stalker? Indeed, The Phantom of the Opera has been known as the most â€Å"haunting romance† ever. Be that as it may, consider it: OK truly need somebody getting fixated on you the manner in which the Phantom gets fixated on Christine? Perhaps not. Today we call that following. Be that as it may, on the grounds that where it counts the Phantom has a delicate soul, crowds eventually become thoughtful to him, regardless of his awful conduct. Through work, we discover that the Phantom was detained in a jubilee crack show. We additionally discover that his own mom loathed him. He sings about his appearance: â€Å"This face which earned a mother’s dread and loathing.† These subtleties sets the crowd feeling pardoning. In the last scene, the Phantom endeavors a wicked arrangement. He takes steps to slaughter Christine’s attractive sweetheart, Raoul except if she chooses to live with the Phantom. In any case, his arrangement reverse discharges. Christine sings, â€Å"Pitiful animal of obscurity, what sort of life have you known. God give me fortitude to show you, you are not alone.† Then, she presents to the Phantom a long, energetic kiss. After the kiss, the Phantom is overpowered by the experience of physical friendship. He feels an unselfish love for Christine and he discharges the youthful lovebirds. His change varies from different stories which pivot upon genuine love’s kiss. For this situation, the Beast original doesn’t transform into an attractive sovereign. Be that as it may, he undergoes an ethical arousing. Also, it is that second, the Phantoms response to the kiss, that makes The Phantom of the Opera a work of art.

CEO Norbert Reithofer - 1375 Words

CEO Norbert Reithofer (Research Paper Sample) Content: CEO Norbert Reithofer Student’s Name University Affiliation CEO Norbert Reithofer Early Life Norbert Reithofer was born on May 29, 1956 in Germany. He is a businessman, and the Chief Executive Officer of BMW. In addition, he is the chairman of the company’s management board. He started working for the company in 1987 in the planning and maintenance department (Dossiers, 2013). He later became the director of the body- in- white production division before rising to the position of technical director. Reithofer graduated from a professional school in Munich, and proceeded to study Mechanical engineering at Munich University. However, he later changed the course to marketing and management. He became a scientific co- worker at the same university after graduation in 1985. In terms of family life, Reithofer resides in Penzberg, Munich. This is not far from his area of birth. He is married and has one daughter. During his leisure time, R eithofer enjoys mountain biking and skiing. Business Career History Reithofer has worked for BMW all his life, making many people refer to him as a dedicated and loyal boss. In 1994, he became the company’s technical director in its South African plant. Furthermore, in 1997, he rose to the position of president in the company’s manufacturing division based in South Carolina (O’ Reilly, 2009). In addition, between the year 2000 and the year 2006, Reithofer worked as the director of production in the company. He has been a board member in the company since the year 2000 (Group, 2013). Reithofer headed the South Carolina factory between 1997 and 2000, at a time when Helmut Panke was the United States chief of the company. Panke rose to become the company’s chief executive officer, and this turned out to be a good opportunity for Reithofer. He had known the previous chief executive officer while in school, and Panke was also his friend. The good relationshi p he had with the present and past chief executive officer benefited his career (Vijayenthiran, 2013). His career at the BMW Group Company has resulted in the company’s improved success, with greater factory flexibility, and networking. By the end of the year 2002, Reithofer had reduced the production duration of the company by half. For example, the production duration of the 3- series BMW reduced from six months to three months. Moreover, his plans of expanding the company to emerging markets around the globe paid dividends. In January 2010, Reithofer announced that the company had sold almost twenty thousand cars in China. This was a rise of more than 100 percent compared to the sales made on December 2009 (Dossiers, 2013). Presently, Reithofer is the company’s chief executive officer. Business Life A successful leader is one with the ability of changing the way people think. Reithofer is a chief executive officer, and his position requires him to remain in contro l of the company’s operations for it to succeed. For example, BMW has many employees, and the chief executive officer has to ensure that thousands of employees think in the same manner regarding company goals and vision (CEO, 2013). After assuming the chief executive’s position in the year 2006, Reithofer has made challenging decisions to ensure the success of the company. These decisions led to the company’s success, and global expansion. In addition, Reithofer is a believer of recruiting the right people for a job, as well as creativity. In the year 2008, Reithofer took some drastic measures meant to cut back on expenses. As a result more than eight thousand people lost their jobs. Further, the chief executive officer reduced the boardroom allowances by 40 percent and the salaries of most executives by 30 percent. Under his leadership, the company is still exploring new innovation and technology. This includes developing cars that use electricity instead of f uel. Electric cars can be efficient and cost effective because they do not use fuel. Therefore, when oil prices increase, an electric car owner is not affected. To show commitment in the development of an electric car, the chief executive officer signed an agreement with Akio Toyoda, Toyota’s president. The agreement stated that the companies would jointly develop a sports car cooperating in power train electrification, fuel cell technology, as well as lightweight technologies. According to Reithofer, BMW and Toyota have the same strategic vision of sustaining future individual mobility. Both companies have an opportunity of continuing leading the industry through the new transformation. Further, the agreement between the two companies means that BMW will no longer work with General Motors on issues related to fuel cells (Loveday, n.d). However, Reithofer believes that the company and PSA, the company that manufactures Peugeot can continue to honor existing project based part nerships to manufacture small four cylinder gasoline engines for the company’s mini brand. Reithofer believes that a leader can either be an administrator or an entrepreneur. He sees himself as an entrepreneur, who has contributed to the success of the company. Since taking over as the chief executive officer, BMW has made additional profits, and expanded to other business locations around the globe. Reithofer believes that managers in a company should be role models to employees, and they should work as a team. In addition, Reithofer says that if a chief executive officer recognizes an approach as being effective, he, or she should pursue it in a consistent manner even when others do not support the approach (Loveday, n.d). Honors/ Public Recognition As the chief executive officer of BMW, Reithofer has received some awards, as well as public recognition. In October 2013, the humanitarian awards dinner organized by the United Nations Association of New York honored Reithofe r for his role as the BMW chief executive officer. The humanitarian awards dinner recognized BMW as a leading and responsible company with good environmental responsibility, technological excellence, as well as innovation and leadership (Publishing, 2009). Further, the guest speaker at the event noted that the commitment Reithofer had towards environmental sustainability was an inspiration to all people in society. In addition, the guest speaker noted that the company stood out as a leader in corporate governance, promotion of millennium development goals, and social responsibility. These are factors achieved under Reithofer’s leadership. Another award that Reithofer has received during his tenure as BMW chief executive officer is the Golden Steering Wheel Award. He earned the award in the year 2010. The award is offered in recognition of outstanding achievements made in the automotive industry (Fourways, 2013). BMW has succeeded in manufacturing quality cars that provide com fort and safety to users. Global Management Experience Reithofer has experienced some global management exposure. Despite having spent his entire career at BMW, Reithofer rose through the ranks to become a technical director at the company’s South African plant, in the mid 1990s (Group, 2013). During this period, he had to make difficult decisions to ensure that the company succeeded. One such decision is cutting the company’s workforce, to enable the company overcome some economic challenges. Another example of his global management experience is when Reithofer managed the company’s factory in South Carolina from 1997. This experience made him rise to the head of production position in the year 2000. Conclusion Research on Re...

Above the Law Essay - 1358 Words

Above the Law: An Executive’s Double Standard – Fraudulent Use of Corporate Funds Traditionally, the positive image of a company or a brand is very important in the contemporary world. As a result, the question of morality of each individual working within an organization is of a paramount importance. In such a situation there should be no exceptions from the rule and executives could not be in a privileged position. This is the desirable ideal many companies strive to achieve at least in a public eye. However, the reality turns to be quite different from what is expected and the analyzed case of an executive’s double standard is just another evidence of the fact that the real life is so complicated that the common rules, including moral†¦show more content†¦Remarkably, the former get started some actions only when he gets this information. As for the further actions of the corporation administration, notably president, it is quite logical that a thorough investigation was needed since it was really difficult to undertake essential steps in relation to the veteran who had worked for the corporation for thirty years. On the other hand, the involvement of a large number of people in the investigation and decision making process concerning Troy’s fate is also quite reasonable since it his punishment and the very fact of investigation may be a serious warning for other executives who might be involved in similar frauds. Also, less attention could hardly be paid to the person occupying such an important position in the company. Nonetheless, it is also should be said that the high position of Troy Sozuko was obviously one of the man causes for Jack’s uncertainty that increased dramatically when, at first, Matt Thompson turned to be unwilling to initiate a thorough investigation.Show MoreRelatedAthletes: Above the Law1825 Words   |  8 Pagesneeds to be done to prevent this behavior from continuing. By simply holding NFL players accountable to the same standards the average citizen experiences in the judicial system along with the NFL creating stronger penalties for players who break the law, the problem of criminal behavior within the NFL could be eradicated. The public would feel the benefits of reduced crime by NFL players both financially and ethically. In addition, it would help the NFL to have players that can be held up as role modelsRead MoreThe Rule Of Law, No One Is Above The Law1352 Words   |  6 PagesWith the Rule of Law, no one is above the law. If we have a king, he will think he i s above the law and not be charged or accountable for any of his crimes. It also provides a foundation for everyone to be treated fairly because it gives stable, impartial laws that cannot be changed. This way, if a law is broken, the offender cannot be given extra punishment if he is an outcast or unwanted in a village. The village may have grudges against them or want revenge on them, but the law protects him fromRead MoreProfessional Athletes Are Not Above The Law1378 Words   |  6 Pagesorganization or against society. Athletes are not above the law, but they are generally portrayed to be seen above the law because of their financial success. Based on past court cases, professional athletes are not above the law because they are simply still people that make mistakes. Also, athletes are not the exception to the law. They have to follow the rules of society just like everyone else. Finally, professional athletes are not above the law because they have a reputation to up hold . TheyRead More Nixon Above the Law for the Watergate Scandal - Plumber CREEP1012 Words   |  5 Pagesknown as CREEP. While President Nixon was in office, he seemed to feel that he was â€Å"above the law† and that he could create undercover groups to spy or even blackmail his opponents. Although Nixon did commit several crimes while in office, which include lying under oath†¦Ã¢â‚¬ ¦.., the main crime was in the forming of these groups like the Plumbers, because these groups were formed with a main purpose of breaking laws. A year before the election of 1972, President Nixon was becoming nervous about whatRead MoreInterpreting the Constitution1645 Words   |  7 PagesStates was an outdated belief and there was a new understanding of the meaning of federalism . The High Court also adopted the literalist/legalistic approach through the Engineers’ Case . In creating the Constitution, the government has set out the law through framing the Constitution in words, and the words of the Constitution are binding . The Court’s duty when there is a binding text is to interpret the meaning of the wordas by giving the literal words legal meanings because they are not at libertyRead MoreApplying An Undergraduate Degree At A Respected University1484 Words   |  6 Pagespower of law and ensure justice. In order to achieve my goal, I must complete an undergraduate degree at a respected university, complete the Law School Admission Test with successful results, attend an established law school, and compl ete the Barrister and Solicitation exams. The core tasks of a lawyer include advising a client on their rights and representation in the court, constructing legal documents, and specializing in different types of laws (Career Cruising, 2016). Practicing law in CanadaRead MoreRule of Law in the Constitution1448 Words   |  6 Pagesa legal framework supporting the rule of law, which is ultimately, an ideology. Analogically, the circumstances in which the application of the rule of law has either created a free society or undermined it will be explored and its purposes thus inferred to construct a definition of the ‘rule of law’ reflecting contemporary standards. However, Dicey’s classical definition will be used as a guide to understanding the current position of the rule of law. Briefly, Dicey’s definition comprises ofRead MoreThe Rule Of Law : A Fundamental Principle1409 Words   |  6 PagesThe Rule of law is considered to be a fundamental principle in the constitution of any country. A uniqueness attributed to this principle is that it is regarded as multi-faceted; there has been a multitude of definitions and at times contradictory to each other. The version of the rule of law which I will discuss is the theory of A.V Dicey. I prefer Dicey s version simply because unlike Joseph Raz s theory which dictates many principles, Dicey s version emphasises three distinct concepts. TheRead MoreParliamentary Sovereignty And The Rule Of Law Essay871 Words   |  4 PagesParliamentary sovereignty and the rule of law are both concepts that are key to shaping the British constitution, however there is ambiguity as to which concept is the heart of the UK’s constitutional arrangement in the recent years. Britain, to begin with, has no written constitution due to the country’s own constitutional structure’s stability. It remains uncodified, yet it’s legal sources stem from Acts of parliament, European Union law, equity and common law,. Therefore the varying powers of parliamentaryRead MoreEffectiveness of International Law1254 Words   |  6 PagesIntroduction This essay will focus on international law being an effective tool for the resolution of international disputes. Timely resolutions and unbiased resolutions are factors that determine effective dispute resolution. The definition and concept of international law, effective aspects of international law, and certain limitations of international law will be discussed in this essay. Furthermore, case studies will be provided to support the argument and to demonstrate the procedures of resolving

Argumentative Essay On Sweatshops - 1002 Words

Sweltering heat, long hours, and unfair working conditions are a few descriptive words that Americans use to describe a sweatshop. I believe our judgment is being misguided by the success of our nation, and it is imperative we redefine the word â€Å"sweatshop†. Individuals that endure life in third world countries know hardships that Americans could not imagine. If we were to recognize these economical differences it may shine a light on why these workers seek sweatshop jobs. In many of these cases, children must work to aid in the family’s survival. If these jobs are voluntary and both parties agree to work conditions, it results in a mutually beneficial arrangement. One of the worst things we can do as outsiders, to help these impoverished†¦show more content†¦In a column written by Nicholas D. Kristof, he quotes a 19-year-old girl, â€Å"I’d love to get a job in a factory, at least that work is in the shade.† (120) This 19-year-old girl is str iving for a job that many outsiders are striving to eradicate. In these impoverished countries, families bring in so little money they are forced to ask their children to seek work so their families can survive. Together with the low family income and the price of public education, which is about 150 dollars a month without meals, schooling is out of the question for a majority of people. (How much do schools cost in China?) Families are not in the financial situation to set school as a priority. Therefore, many children are recruited to assist the family in paying for needs. Americans see child labor as a barbaric act because we have been spoiled with a great system designed with public education being paid for by our taxes. Many sweatshops allow, against Chinese law, children to work as if they were an adult. Meaning children can work long shifts and often over time. If schooling is not a financially feasible option for a family, what is a child to do? Since their family is strugg ling to provide basic needs the only reasonable option presented to them is to work. While Americans, who do not realize their options are limited, protest these children working to support their families. Boycotting these sweatshops does the exact opposite of what theseShow MoreRelatedPhl 320 Critical Thinking and Decision Making in Business Complete Class996 Words   |  4 Pageshelped you in your life. †¢ What do you expect to learn from this course? Write a paragraph summarizing the discussion. PHL 320 Week 1 Knowledge Check PHL 320 Week 2 Globalization Argumentative Paper Review the Writing Argumentative Essays section in Ch. 3 of Critical Thinking Write an argumentative paper of no more than 750 words that demonstrates why globalization is good or not good for a business. The paper should define the term good, and should identify the premises and conclusionsRead MoreIs Stuff Is Not Salvation, By Anna Quindlen922 Words   |  4 Pagesassignment went on, I realized how bad it really has gotten for us as a society. Another article that really made me think was the argumentative article, In Defense of â€Å"Sweatshops,† by Benjamin Powell. When I first read the title of this article I couldn’t believe what I was about to read, but by the time I was finished, he had me completely convinced that sweatshops aren’t all that bad. I feel that his argument on wages and the economy also made me think about the current debate in America pertainingRead MoreLibrary Management204752 Words   |  820 PagesPatterns of Industrial Bureaucracy (New York: Free Press, 1954). 4. See, for instance, James D. Thompson, Organizations in Action: Social Science Bases of Administrative Theory (New York: McGraw-Hill, 1967). 5. Warren G. Bennis, Changing Organizations: Essays on the Development of Human Organization (New York: McGraw-Hill, 1966); Rensis Likert, The Human Organization: Its Management and Value (New York: McGraw-Hill, 1967). 6. Henry Mintzberg, The Structuring of Organizations: A Synth esis of the Research

Transformational Vs Transactional Leadership Theories - Free Samples

Question: Discuss about the Transformational Vs Transactional Leadership Theories. Answer: Introduction The company under study is B.R. Richardson Timber Production Corporation founded by Ben Richardson. This is a small company situated in Papoose and is comprised of four small companies. Three of them are situated in Papoose and are operating in logging operation, lumber mill and laminating plant industry. The study is on the lamination mill of the company that is currently facing some issues. The organization is evidencing decreased productivity due to the lack of motivation and morale breakdown of its employees. Companys industrial relations officer Mr. Richard Bowman and the president B.R. Richardson is concerned about the situation and seeks help in organizational development for improving production. However, the president hesitates to spend too much money for the cause. The aim of the report is to analyse the current situation of the company and identify the issues affecting the organizational performance and employees motivation. The report will present an in-depth analysis of the current situation of B.R. Richardson with the help of the theories and model of management. The second part of the report reflects the prescribed changes required in relation with the identified issues for development of the situation. The final part prescribes the actions for implementing the changes in the organizational setting. Organizational Environment The external environment of the company is a simple one and moderately uncertain. The overall business is economically stable and running in profit. The lamination plant is reflecting a standard revenue generation since its initiation days. The organization is comprised of four small companies as mentioned earlier. Environment in the lamination plant is excessively noisy due to the machineries such as saw, conveyors and hoists specially planer. The facility is built in a cargo design that makes the atmosphere hot and hard to work in. Moreover, the lack the workplace safety policy and accidents frequently occur due to this. B.R. Richardson is a family owned corporation with four dispersed companies out of which three are in Papoose. Forest Service and BLM is the primary supplier of timber to the company (Datta, Iskandar-Datta Singh, 2013). Only 30% of the lumber used in Lamination Company comes from Richardson mill and the remaining 70% is collected from the Orgeon companies like Bohemia, Weyerhaeuser, Georgia-Pacific and few more. Functional structure is observable in the lamination plant. A clear ignorance of innovative management is visible in the plant that is resulting into significant fall in performance management. This ignorance resulted in dysfunction of the management that is now posing negative impact on the operations. The primary reason of the structure being weak is the lack of technological integration due to short budget set by the president and the lack of teamwork. This is a failure of the management to make the employees work as a team, which could have proposed innovative ideas required for the improvement in operation. A sure negligence of investing on the technological up-gradation is visible. The communication line in the company is fragmented and lacking adequacy at all levels. Business strategy followed by the company is cost control strategy that refrains from incurring small innovation, HR Development. The strategy also feels reluctant in implementing proper health and safety standards around the work place as evidenced from the survey. HR Management Human resource department is completely absent in the lamination plant. The higher authority to track the employees performance level utilizes no performance management tool. The authority holds old school philosophy in case of employee motivation and compensation benefits, rewards and recognition. Only few top management were select to receive bonus from only if it was absolute necessary. Introduction of safety related incentives took place by not initiated. There is no visible consideration for the contribution of the committed and loyal employees of the company. The authority fails to see through for creating and retaining of the employees (Armstrong Taylor, 2014). The case evidences a poor organizational culture and high level of dissatisfaction, unrest and frustration among its employees. The management is production oriented and forces the employees to do overtime during the pick seasons. No humanitarian value is given in the workplace (Alvesson, 2012). Goal No clear evidence of goal is present as evidenced from the case study. Leadership Lack of leadership skill is present in the organization and lack of coordination between manager and supervisor is present in the organization. Discrimination among the employees are also visible from the case where some are compensated of their absent without clear reason (Northouse, 2015). Moreover, there is no proper guideline for completion the task of the absent employee as some other is command from some other specialization to fill the required position. This also reflects the poor task structure and no recognition is give for job well done (Giltinane, 2013). Issues identified The above-mentioned information identifies several issues prevailing in the organization that requires immediate attention. They are as follows: Absence of Human Resource Department The company lacks clear mission and vision statement and strategic goals Lack of communication is another serious issue evidenced in the organization. The problem lies in every level of communication in the organization and the authorities are unaware of each others actions. Lack humanitarian culture in the workplace. Absence of performance management tool Appreciation of hard is absent in the organization and the employees never receive compensation or reward. It often demotivates the employees. Deficiency in the workforce to carry out the additional work load of the absent worker Absence of health and safety measurement in the workplace is a critical violence of CSR. The employees only get insurance benefits on the loss of figure or toe during work. Work environment in the summer times gets worse due to the lack of ventilation in the facility. Lack of leadership skills is present among the managers and supervisors that fails to motivate the workers and increase the production. Proposed Recommendation and Justification Organizational change is essential for the organization to improve its productivity. Some of the major issues have been state in the above section. The following solution can potentially address the particular issues. Health and Safety The health and safety policy of the firm needs immediate attention for creating work environment in the plant. This will provide assurance to the employees, which can potentially bring back their moral to the organization (Reese, 2015). Mission, Objectives and Goal These three factors play important role in value creation for the organization to its stakeholders. The company needs to set its goals, objectives and mission more performance oriented to encourage the workers. It will keep them focused for a particular target that the company needs to attain. Katzenbach and Smith (2015) argue about the importance of goal and objective of a business organization and demonstrate its capability of focusing and achieving the maximum performance of the workers. HR Department The Company should open its human resource department to smoothen the operation in the plant. The HR policies, planning and strategies will keep the employees attracted towards the company and contribute in creation of intellectual human capital for the organization. It will also influence the recruitment process (Bratton Gold, 2012). Budhwar and Devrah (2013) in their book Human Resource Management in Developing countries has stated the importance of human resource in the business organizations over several developing countries. They have supported their statements with statistical evidences of change in the organizational performances in countries around the world and their progress after adopting HR department. Leadership The plant shows poor leadership in managing the workplace and motivating the workers to work. However, many of the employees from the plant show potential for effective leadership that remains untapped. A proper leadership training of the selected employees can reflect potential benefits for the plant Daft (2014) states that the leadership skills have a multiple benefits in the organizational settings. Some of the useful and important parts where it is useful are communication, relationship building, influencing the employees and motivate them for work and many more. It helps the manager to change the overall workplace environment and make it more fun to work in. It also helps in taking efficient decision related to work (Kibbe, 2015; Odumeru Ogbonna, 2013). Motivation The workers needs motivation for dedicating their full potential fort he work. The company lack in appreciating the employees for their hard work and it lacks any sort of reward or incentives that works as a motivator for any organization. It is urgently required for motivating the employees (Miner, 2015; Elliot, Dweck Yeager, 2017). Moreover, a formal appraisal system will also facilitate in motivating the employees and make the focus on their work. Maslow defined the motivation with the help of his hierarchy theory of need, where he demonstrated that the organizations are bound to look after the various needs of the employees in order to extract the maximum effort out of them and increase the organizational performance (Maslow, 2013). Performance measurement is vital for tracking the employees performance that will help in rewarding and promoting them in the higher level (Bititci et al., 2012). Communication Lack of formal communication in different level of the farm that should be address to bring transparency in the organization. Better transparency will bring better efficiency and coordination in all level (Grunig, 2013). Recruitment Process The Company should not only have a better recruitment policy, it also should recruit more number of staffs to avoid exhausting its current employees. The over shifts is overusing its employees that is facilitating into employee dissatisfaction. Implementation The implementation of the above recommendation requires several training of the workers, managers, supervisors and the directors of the company. The employees will receive training on the communication so they can better communicate their expertise and perform in the field where they can provide their maximum (Ruck Welch, 2012). Moreover, it will help them to communicate the challenges they are facing in the system to the supervisors and managers. Additionally, this will make them efficient to work as a team and share their responsibilities. The managers and supervisors will receive same communication training as the employees. In addition to that, they will receive the leadership training that will help them in tactical situation handling. Moreover, the combination of these two skills will enable them to motivate the workers for doing their job efficiently. The developed communication skill will help them to appreciate the workers for job well done (Brunetto, Farr-Wharton Shacklock, 2012). The managers will receive the HR training to formulate policies and plans and organize the work culture in the plant. Directors along with the managers will receive this training, which will facilitate in a number of fields. The directors can implement this knowledge in recruitment process. They can also make the workplace healthy and safe for the worker using this knowledge in considering the requirement of the workers. The director of the organization will receive training for setting proper and compact goal, objective and mission of the organization. Conclusion Hence, for bringing organizational development through change, it is necessary to implement the prescribed recommendation accordingly. This will help the B.R. Richardson Timber Production Corporation to motivate the employees without observing resistance from their part. The overall change is in the structure is required to develop the work environment and build an effective work environment. Implementation of the leadership on the other hand will increase the communication with in the organization at all level and motivate the employees. The HR department will help understand the requirements of the workplace and act accordingly for addressing the health and safety concerns and achieving increased performance. Performance management will help the company to keep track of the employee performance. In short, the overall performance could only be achieved if the issues identified in the report are addressed accordingly following the recommendation prescribed. The implementation process described in the final part of the report suggests the way of developing the organization with its existing resources, while including some external resources. References Alvesson, M. (2012).Understanding organizational culture. Armstrong, M., Taylor, S. (2014).Armstrong's handbook of human resource management practice. Kogan Page Publishers. Bititci, U., Garengo, P., Drfler, V., Nudurupati, S. (2012). Performance measurement: challenges for tomorrow.International Journal of Management Reviews,14(3), 305-327. Bratton, J., Gold, J. (2012).Human resource management: theory and practice. Palgrave Macmillan. Brunetto, Y., Farr-Wharton, R., Shacklock, K. (2012). Communication, training, well-being, and commitment across nurse generations.Nursing outlook,60(1), 7-15. Budhwar, P. S., Debrah, Y. A. (Eds.). (2013).Human resource management in developing countries. Daft, R. L. (2014).The leadership experience. Cengage Learning. Datta, S., Iskandar-Datta, M., Singh, V. (2013). Product market power, industry structure, and corporate earnings management.Journal of Banking Finance,37(8), 3273-3285. Elliot, A. J., Dweck, C. S., Yeager, D. S. (Eds.). (2017).Handbook of Competence and Motivation: Theory and Application. Guilford Publications. Giltinane, C. L. (2013). Leadership styles and theories.Nursing Standard,27(41), 35-39. Grunig, J. E. (Ed.). (2013).Excellence in public relations and communication management. Jones, G. R., Jones, G. R. (2010). Organizational theory, design, and change. Katzenbach, J. R., Smith, D. K. (2015).The wisdom of teams: Creating the high-performance organization. Harvard Business Review Press. Kibbe, M. R. (2015). Leadership Theories and Styles. InLeadership in Surgery(pp. 49-57). Springer International Publishing. Maslow, A. H. (2013).A theory of human motivation. Simon and Schuster. Miner, J. B. (2015).Organizational behavior 1: Essential theories of motivation and leadership. Northouse, P. G. (2015).Leadership: Theory and practice. Sage publications. Odumeru, J. A., Ogbonna, I. G. (2013). Transformational vs. transactional leadership theories: Evidence in literature.International Review of Management and Business Research,2(2), 355. Reese, C. D. (2015).Occupational health and safety management: a practical approach. CRC press. Ruck, K., Welch, M. (2012). Valuing internal communication; management and employee perspectives.Public Relations Review,38(2), 294-302.

SEO for Bing Optimizing for the 2nd Largest Search Engine

When marketers talk about SEO, they’re almost always talking about optimizing for Google. As Google still owns 63.5 percent of the US market share, it makes sense to cater to the most popular search engine. However, it would be a mistake to ignore the marketing potential of the second largest search engine, Bing, which in June 2018 owned 24.1 percent of the US market share. That’s almost one in four searches conducted on Bing. And it’s still growing. In October 2018, Bing had 1.24 billion unique global visitors, up from almost 1.1 billion visitors in February 2018. Despite Google having almost two-thirds of the search market share, Bing actually leads in terms of longer search queries. In August 2017, for searches containing two words to ten words, Bing accounted for an average of 77.8 percent of search queries worldwide. There are a few other reasons marketers should focus more attention on Bing†¦ Why Businesses Should Optimize for Bing 1. You’ll Face Lower Competition In general, fewer of your competitors are trying to rank on Bing, which means it’s easier to get a higher spot in Bing search results compared to Google. Due to lower competition, it also takes less time to see ranking results. 2. Bing Powers Yahoo From 2009, the Yahoo search engine has been powered by Bing, so optimizing for Bing will naturally boost your results on Yahoo. 3. Bing is More Transparent About Ranking Factors Just check Bing Webmaster Guidelines and case studies and you’ll see that compared to Google, there are less mysteries about how to rank higher on Bing. They also give you the tools to improve your website to suit their taste. 4. Bing Traffic May Convert Better than Google’s According to one website analysis, Bing had a 20 percent conversion rate, while Google’s was 16.5 percent. 5. Small Local Businesses Get a Boost with Bing For local searches, Bing tends to show a greater number of small businesses in search results, whereas Google leans toward more established, larger companies. Optimizing for Bing: 10 Ways to Improve Your Rankings Now we know the benefits of optimizing content for Bing, here are 10 tips for getting better results on the search engine: 1. Index Your Website for Bing First, you should ensure your important pages are indexed in Bing. To find out how many pages are already indexed, in the Bing search box type â€Å"site:† followed by your site’s domain name. There’s no cost to submit your website to Bing. Simply submit your site via Bing Webmaster Tools. You don’t have to do this to be included in the Bing search index, but its toolset will help you optimize your rankings. 2. Clean Up Your Sitemap Bing prefers clean sitemaps, so if there are too many 404 errors or redirects, you’ll get a penalty. Submit a sitemap to Bing that includes all the working links to pages on your site. Bing doesn’t crawl sites as often as Google, so resubmit your sitemap after any site changes. 3. Tell Bing to Crawl Your Site More Often In the crawl settings in Bing Webmaster Tools, you can set the rate that Bing crawls your site. If you have a larger site that changes frequently, you may want to increase the crawl rate. 4. Use More Straightforward Keywords Bing is more old-school when it comes to SEO. Exact-match keywords in URLs, title tags, copy, meta descriptions, and anchor text have more power with Bing. Work your primary target keywords into your content – especially title tags – but don’t be too repetitive as this could affect your Google rankings. 5. Improve Click-Through Rates User signals play a key part in Bing rankings. Their algorithm measures click-through rates from search engine results pages and bounce rates. To encourage click-throughs, write compelling meta descriptions. To decrease bounce rates, make sure your landing pages provide clear, useful, and valuable information. 6. Improve Backlinks Like Google, Bing sees backlinks as a sign of popularity and credibility, but only if they’re from credible, relevant websites. They even encourage businesses to build internal and external links through social media activity. What’s more, Bing seems to value backlinks even more than Google. According to a Searchmetrics study, for websites that ranked in the top 30, around 53 percent of their backlinks contained keywords in the anchor text. This is 10 percent more than the results for Google. What this means is that unlike Google, which is more focused on semantics and broad-matching queries, Bing is more reliant on anchor text keywords. 7. Publish More Multimedia Content While Google does take into account different content formats, it still relies more on text-based content for its rankings. The Bing algorithm pays more attention to multimedia content. Bing likes rich and engaging content that uses images, videos, audio, and so on, because it all enriches the user experience. 8. Publish More Unique and User-Friendly Content According to Bing Webmaster Guidelines, â€Å"By providing clear, deep, easy to find content on your website, we are more likely to index and show your content in search results. Websites that are thin on content, showing mostly ads or affiliate links, or that otherwise redirect visitors away to other sites quickly tend not to rank well. Your content should be easy to navigate, rich and engaging to the visitor, and provide them the information they seek.† Generally, Bing values in-depth, unique, long, and engaging content, so focus on producing useful, well-presented content aimed at helping your target audience. 9. Step Up Your Social Media Efforts While it’s still unclear whether social signals directly impact your search rankings with Google, Bing offers more clarity. If your content has a high number of shares, likes, and retweets, Bing notices. According to Bing, â€Å"These positive signals can have an impact on how you rank organically in the long run.† From this statement, we can see that it pays off to build your following on social media channels. By actively participating in social conversations, you’ll naturally build brand credibility which will encourage audience engagement. And the stronger your social signals, the higher you’ll rank in Bing search results. Consider using content analytics tools to monitor brand mentions, keywords, hashtags, and more. 10. Emphasize Local Details When it comes to local search results, Bing tends to show more small businesses than Google, which favors more established companies. If you have a brick-and-mortar location, make sure Bing knows about it. Include location-specific pages on your website and claim your free business listing with Bing Places for Business. Make sure your company information is up-to-date and uses the same name, address, and phone number as your Google My Business listing. Also, make sure you’re listed on local directories such as Yelp, Yellow Pages, and Foursquare to help Bing index your website correctly. The Biggest Differences Between Bing and Google So, if you’ve been focusing mostly on Google, here are few key differences with how Bing rankings work: 1. Page Authority Unlike Google, Bing favors older, more established websites over newer ones, using ranking factors based on history and reputation. Backlinks are also a less important factor than they are for Google. So, if you own an older domain, your Bing results will already have an edge. 2. Keyword Optimization While Google has become better at understanding the context of search queries, Bing still relies more on keyword positioning and exact-match keywords. Accordingly, onsite optimization and keywords in title tags are more important for Bing. Be careful though – using too many exact-match keywords could harm your Google rankings. 3. User Engagement A key ranking factor for Bing is user engagement. One way they determine this is by measuring â€Å"pogo sticking,† which is when someone clicks on a search result and then quickly clicks back to the search results page. To reduce pogo sticking, make sure your landing page content is relevant to search queries, your pages load quickly and your page design is user-friendly. 4. Social Signals Most experts agree that Bing relies more on social signals than Google. They even embed Facebook and Twitter posts directly in search results. This makes developing your social media strategy crucial for Bing optimization. 5. Local Search While Google focuses more on returning popular results, Bing is more likely to favor local results. Make sure your content is mobile-friendly and optimized for local search. And remember to claim your listing on Bing Places for Business! Bing Webmaster Tools Vs. Google Search Console Although Bing and Google offer similar SEO tools for search marketers, there are some advantages to using Bing Webmaster Tools: Bing’s dashboard provides a wider variety of data regarding your website, such as page errors, pages crawled, pages indexed, search keywords and inbound links. Bing’s keyword research tool is the only search engine tool based on organic keyword data. Bing Webmaster Tools generates automatic SEO reports every two weeks, offering insights into SEO best practices and recommendations to improve your search rankings. To maximize your marketing potential, submit your website to both Google and Bing. This way, you’ll have access to more data and get a clearer picture of your overall organic search performance. Have You Invested in Bing SEO? Ultimately, high-quality content, a user-friendly website, keyword optimization, and organic link building will help you rank higher in Google and Bing. However, if you only focus on Google when optimizing content, you could be missing out. Google may serve a majority of internet users, but the competition is great and improving your search rankings can be a struggle. This is why an increasing number of marketers are taking Bing seriously when it comes to planning content and SEO strategies. With a growing search market share, Bing can give businesses valuable access to a whole new source of online traffic. Hopefully, this guide is a good starting point to develop and improve your search engine visibility on the second largest search engine. So don’t focus exclusively on Google when you could see better results by optimizing for Bing. Hire writers able to create content optimized for Bing! Learn more.

Aisha Rapant Essays (1176 words) - Music, Milk, Milkman, Free Essays

Aisha Rapant Essays (1176 words) - Music, Milk, Milkman, Free Essays Aisha Rapant Essay Song of Solomon Flipped Meanings Darkness represents evil and dishonesty and whiteness represents good, purity and honesty, right? In the novel Song of Solomon , Toni Morris uses her unique style of writing to portray the two colors differently . Within the setting of the story, taking place during the Harlem Renaissance and the Civil Rights movemen t of African Americans, Morris makes clear the racial division of the people throughout the use of symbolism . The name of the protagonists in this novel have interesting names, and when thought about, have an irony to them . Milkman and Guitar are very good friends, but are almost complete opposites . When you think of milk, it's a very simple, white, pure, healthy substance . It pours smooth, and is made to be an important source of vitamins to most people . However, in the story, Milkman is not that . Milkman was a colored boy born into his wealth as a child, and was raised surrounded by money . His father wanted him to join the real-estat e business, and his mother wanted him to go to business school . Within his own personality, he is also very materialistic, self-centered, and close-minded to women, anyone inferior to him, and the division of race . Even though it looks like he must have it going good for himself, he is not content with himself . You could almost call him spiritually dead . Milk will go "wherever the party is", and eventually sets out on a quest for gold because he isn't happy . On the other hand, Guitar is Milkman's mentor . When you think of Guitars, you might see the dark imperfections of the wood, or how loud it is . It takes a while to master such an intricate instrument . In contrast, Guitar grew up in poverty in the South . Because of this setting, Guitar has a keen sense of awareness, and tends to be someone to look up to . "Wise and kind and fearless", he is said to be to Milkman . In fact, you can say that Guitar was the instrument in helping Milkman achieve freedom later in the novel . The characters, themselves, even represent this idea . It is very much prevalent in The Seven Days . This is a formed hate group of black men, including Guitar . The idea of whites killing blacks infuriates them so much that they reciprocate, and punish the white person the same way . To them, the same hateful acts and violence are deemed worse than if a black person initially committed it . It's not the act of violence that is seen as infuriating, it's the fact that it's coming from a white person . This thought of g eneral hatefulness is also seen briefly through Guitar's interactions after the saw mill accident with his father . The mill's white foreman offers the family almost no sympathy or financial support for his loss . Instead of life insurance, the man gave his mother fourth dollars, and what was bought from it was a peppermint stick "'to tide you and them kids over . '" The action of that alone was enough to make Guitar feel sick . There is a general hatred seen towards the man after . Tension often arises between white and colored individuals, but the most evil seems to stem from white individuals . Coming off from the peppermint sick given to Guitar in compensation with his father's death, many items in the story associating white, and dark colors create the sense of diversity and represent the time period . Within the peppermint sick, the colors were described as "bone-white and blood-red" , and in a spiral . This story can go back to the times of Malco m X and Martin Luther King Jr during the racial fight for inequality between colors and blacks . While Martin spread the idea of non-violence, Malcom X condemned the use of violence to gain back the rights of the colored . The red in the candy represents the blood and hardships within this revolution, and the white represents those who tried